GIVING LIFE TO THE OUTDOOR WITH SCREENS THAT TALK TO PEOPLE
TRANSFORMING KUALA LUMPUR'S ICONIC SKYLINE
OUR FOCUSED AND DRIVEN, AWARD-WINNING TEAM
AWARD-WINNING FOR OUR REVOLUTIONARY IDEAS
CREATING AN EMOTIONAL BOND BETWEEN BRANDS AND CONSUMERS
This was a real-time campaign for Tune Insurance developed in just 48 hours. We created a football-themed augmented reality game to give Malaysians their first opportunity to take a virtual penalty kick.
We invited industry players to Experience Digital Magic with The BrandLaureate and Moving Walls at Pullman Putrajaya. Here, we showcased including Moving Social Walls, Virtual Reality and Interactive Playground.
.An interactive tweet campaign to celebrate "#PETRONASFormulaWin" was developed for Facebook, Twitter and Instagram interacting with our engagement screen in Pavilion. It was complemented with various ground activities and prizes for selected tweets .
During the FIFA World Cup 2014, we created an integrated Social Media campaign to build a football-frenzy in Bukit Bintang. Fans used twitter to vote for their favourite team’s flag to be “unfurled” on the big screen.
The largest Chatime giveaway to date. We turned Bukit Bintang into one giant game-floor by challenging the audience to count the number of pearls dropping into a glass or the number of times “tea” was mentioned on The Tower screen.
We developed a mobile, multi-user football game displayed on our LED engagement screen for Castrol, official sponsor of the 2014 FIFA World Cup. This resulted in over 1000 gameplay sessions,.
To commemorate the launch of The Tower, Malaysia’s largest solid-state LED engagement screen, we created the Moving Minds Challenge 2014. also known as the Brand Olympics.
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